Websites & SEO for health & wellness businesses
Med spas, salons, wellness studios, chiropractors, and appointment-based practices. We help you turn interest into booked appointments.
What holds wellness sites back
- No obvious way to book, so interested clients drift away
- Services and pricing are unclear or hard to find
- The experience doesn't feel as premium as the treatments
- No content for the treatments people actually search
- New clients don't know what to expect their first visit
- Memberships and packages aren't presented well
What a wellness website needs
Book-now everywhere
A prominent, always-available path to schedule — including a sticky mobile button.
Clear service menu
Treatments organized and described so clients understand their options.
New-client experience
Content that sets expectations and reduces first-visit hesitation.
Memberships & packages
Recurring offerings presented clearly to encourage repeat visits.
Premium, calming design
A refined, welcoming look that matches the in-person experience.
Provider & gallery space
Room to feature your team and your work as real content is added.
How your clients search
Wellness searches are specific and local: "facial near me," "chiropractor [city]," "med spa [treatment]," "[service] membership." Many searches happen on a phone, often close to the moment of booking.
A calm, clear, mobile-first site with obvious booking captures that intent. Confusion or friction sends clients to the next option.
Recommended page structure
- Homepage centered on your signature services and booking
- A page per treatment category or service
- A new-client / what-to-expect page
- A memberships and packages page
- A providers and gallery section
- A contact and location page
Where the bookings come from
- Sticky mobile booking button on every page
- Clear service pages that lead to scheduling
- New-client content that lowers hesitation
- Membership offers that encourage repeat visits
Most health & wellness businesses start with Growth
Businesses that want an actively managed website and consistent local SEO growth.
Key services for this industry
Growth
An actively managed website with consistent local SEO.
+ $750 one-time onboarding
Choose Growth- Everything in Foundation
- Up to 12 core website pages
- Keyword & competitor research
- 2 SEO content deliverables / month
- Google Business Profile optimization + posts
- Local keyword & form-conversion tracking
- 90 minutes of website updates / month
- Monthly performance reporting
- Quarterly strategy consultation
Health & Wellness FAQ
Luma is designed for med spas, salons, and wellness studios — refined, warm, and appointment-focused, with a sticky mobile booking button.
We integrate a prominent booking path to your scheduler. Deeper integrations depend on your booking provider and are scoped during onboarding.
Yes. We showcase memberships and packages clearly, which helps turn one-time visits into recurring clients.
Let's build a site that brings health & wellness customers to you
Start with a free website review. We'll show you what's working, what's missing, and what a managed plan would do.